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HDY Everyday

Branding, Visual Communication, Digital — 2023–2025

We led a comprehensive rebrand for car rental brand HDY Everyday. We redesigned the logo, then built the corporate identity, social media language and website around this new look.

HDY Everyday — “Kirala, şehri keşfet!” campaign visual on a big screen in a conference halllogo animation · watch on Vimeo ↗HDY Everyday — Branded SUV on a city streetHDY Everyday — Website vehicle listing page on a laptopsocial media animation · watch on Vimeo ↗HDY Everyday — Red illuminated box sign on the façadeHDY Everyday — Business card and corporate stationery setHDY Everyday — Staff ID cards and lanyardsHDY Everyday — Website, mobile view
HDY Everyday — Branded tote bag hanging at a bus stopHDY Everyday — Horizontal logo sign in front of a green wallHDY Everyday — Black, white and red branded lanyards
HDY Everyday — Double-decker bus wrapped with “Kirala, şehri keşfet!”story animation · watch on Vimeo ↗HDY Everyday — Campaign poster series, “Kirala, şehri keşfet!”HDY Everyday — Business card detailHDY Everyday — Branded white car
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